Submerge into the Extraordinary


At Submerge, we specialize in underwater photography, film production, and immersive travel experiences that push the boundaries of creativity. Whether capturing ethereal underwater portraits, crafting cinematic productions, or leading one-of-a-kind adventures, our work transforms imagination into breathtaking visual storytelling.


Founded by filmmaker, underwater photographer, and dive instructor Justin Lutsky, alongside professional mermaid Abbey Blake, Submerge is more than a creative studio—it’s a gateway to the underwater world. From film & photography services worldwide to talent training, workshops, and brand collaborations, we provide unforgettable experiences both in and beneath the water.


Whether you’re a filmmaker, brand, artist, or adventurer, let’s create something extraordinary together. Submerge and explore new depths.

What We Do

Our Signature Experiences

Custom Underwater

Portraits

Experience the magic of weightless movement, light refractions, and fluid motion with our customized underwater photography sessions. Whether it’s artistic portraits, maternity shoots, or underwater boudoir photography, our professional team ensures stunning results in a controlled and safe environment.


Ethereal Beuaty Captured Underwater
Cave explorer illuminates dark rocky cavern with lantern while navigating through narrow underground passage.

Cinematic Underwater

Productions

From commercials and music videos to feature films and brand campaigns, our team specializes in underwater filming and water cinematography using industry-leading equipment. With expert dive safety professionals, trained underwater models, and a fully equipped studio, we create breathtaking content for any production.


Professional Film & Videography

Travel & Destination

Photography

Our traveling photographer, Justin Lutsky and season underwater model, Abigail Blake specialize in destination shoots, creating stunning images in exotic locations. Whether you’re planning an elopement, a travel wedding, or a dive photography experience, we bring your story to life with high-end imagery that highlights your journey.

Capture ADventure Around the World

Our Signature Experiences

A scuba diver explores an ethereal underwater ice cave with fish swimming overhead in dark blue waters.

Luxury Underwater

Adventure REtreats

Immerse yourself in an unforgettable underwater travel experience, combining luxury, exploration, and world-class photography. Join us on curated retreats to breathtaking destinations where you’ll dive into exclusive underwater shoots, mermaid adventures, and guided excursions designed for ocean lovers, adventurers, and creatives alike.

Exclusive Retreats For
Ocean Enthusiasts
Two people pose underwater near a coral reef, with one person in a flowing red dress and another kneeling on the reef.

Brand & Commercial

Campaigns

Bring your brand to life in a way that’s bold, unique, and visually striking. We collaborate with fashion designers, product brands, and marketing teams to create high-impact underwater visuals for advertising campaigns, product launches, and lifestyle branding. From concept development to post-production, we ensure your underwater campaign stands out in a sea of content.


Dive Deep Into
Bold Branding
A surreal underwater fashion photo featuring a figure in purple with flowing blonde hair posing beneath a decorative umbrella.

PADI SCUBA & MERMAID

CERTIFICATION

Dive deeper into the underwater world with PADI SCUBA and Mermaid certifications. Whether you're looking to explore the ocean as a certified diver or embrace the art of mermaiding, we offer professional training to help you achieve your goals. Led by PADI-certified instructors, our courses are designed for all skill levels, providing the knowledge and confidence to explore and perform safely beneath the surface.


Transform Into A
True Ocean Explorer

We offer more than just underwater photoshoots. Our services include:


  • Underwater Film Production – Full-scale cinematic production for commercials, films, documentaries, and branded content.
  • Underwater Photography – Stunning imagery for portraits, fashion, lifestyle, and editorial shoots.
  • Luxury Destination Photo Sessions – Breathtaking underwater photography for weddings, elopements, and adventure shoots in some of the world’s most stunning locations.
  • Underwater Model Training – Coaching to help you move gracefully in water, perfect your poses, and build confidence in front of the camera.
  • PADI SCUBA & Mermaid Certifications – Professional training for those looking to explore the underwater world further with scuba diving and mermaiding.
  • Immersive Travel Experiences – Curated underwater adventures and guided expeditions in breathtaking locations worldwide.
  • Training & Workshops – Professional development in underwater modeling, photography, and dive training for beginners and pros alike.
  • Brand & Business Collaborations – Unique underwater campaigns, product shoots, and content creation tailored to your brand’s vision.
  • Dive Safety & Water Support – On-set safety divers, underwater coordination, and logistical support for film productions, photoshoots, and live events.

Upcoming Events

Netflix

Images Featured on Merpeople

Featured clients & partners
Netflix streaming service logo in red text on black background.
Amazon Prime Video logo in black text on transparent background.
Dafont website logo in black text on white background.
King and Queen of the Seas text logo in ornate golden lettering.
Laguna Art Fair logo featuring red text and artistic elements since 1966.
A blue paint splatter design with the word 'Seasick' written in cursive script.
Simple black text logo displaying 'SEASICK RECORDS' in a bold font.
Elegant black text logo displaying 'EXQUISITE INTERNATIONAL' in capital letters.
A black typography logo featuring the word 'seismic' in lowercase letters.
Pink silhouette logo design of a mermaid profile with flowing hair and text reading 'Mermaid Kojial'.
Colorful text logo spelling 'Tusk' in playful multicolored letters.
Abstract solid black rectangular shape on white background.
Black text logo design for 'DruWho Productions' in a sleek modern typeface.
Minimalist green square logo with white text reading 'SCOUT PRODUCTIONS'.
Circular emblem for Society of Camera Operators featuring golden film camera icon on blue and red background.
Elegant black mermaid tail silhouette logo with cursive 'Mortailor' text beneath.
Pirate themed skull logo with crossed cutlass swords and 'CUTLASS Supplements Est. 2022' text.
Light blue silhouette of a sitting mermaid with flowing hair reaching towards a sparkly star with 'MerMagic Con' text.
Myers Marine Division LLC logo with globe icon and red and blue ribbons.
A dramatic underwater dance performance with flowing fabric and blue lighting effects.
Reviews

Hannah Mermaid

Working with Justin Lutsky is always such a pleasure. He has a dedicated attention to detail, a creative and fun brain, a wealth of knowledge and experience, and is unflappable in dangerous situations. This all combined to make a model feel safe, supported and free to express while he captures the very best moments underwater. I’m always excited and honored to work with him and would recommend him to anyone.

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Ready to Dive Into A World of Creatvity?


Whether you're looking for underwater maternity photos, underwater fashion photography, or a fully produced underwater film, Submerge is here to make it happen. Contact us today to schedule your session and explore the limitless possibilities of underwater artistry.

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Why Choose Submerge


  • Expert Underwater Storytelling – Led by filmmaker and photographer Justin Lutsky and professional mermaid Abbey Blake, we bring cinematic expertise and artistic vision to every project.
  • Full-Scale Underwater Production – From commercial shoots to narrative films, we offer top-tier underwater photography and film production tailored to your creative needs.
  • Immersive Travel & Adventure Experiences – Explore the world’s most breathtaking underwater locations with our curated travel experiences and guided expeditions.
  • Comprehensive Training & Workshops – Learn from the best with underwater modeling, dive certification, and photography workshops, whether you're a beginner or a seasoned pro.
  • Brand & Business Collaborations – We help brands craft stunning underwater campaigns, from fashion and lifestyle shoots to product launches and environmental storytelling.
  • A Passion for the Ocean – More than just a production team, we are dedicated ocean lovers committed to creating impactful visuals that inspire conservation and appreciation for the underwater world.
  • Safety & Training – With certified SCUBA instructors, dive safety professionals, and expert underwater model training, we ensure a seamless and enjoyable experience.